While Fuller Industries Inc. is widely recognized as a leader in commercial cleaning products, its Custom Brush Division is carving out a vital niche by providing high-precision components for the recreation, agriculture and aviation sectors.

The division, which accounts for approximately 20% of Fuller’s total business, relies on a blend of traditional and modern manufacturing techniques and the specialized skill of veteran technicians to meet the exacting standards of its diverse client base.

Among those specialists is Steve Oberle, a long-time employee who has served the company in both full- and part-time capacities. Recently on the production floor, Oberle demonstrated the meticulous nature of the work as he deftly manages the manual adjustments of a grinder to finish a brush-cutting blade for a client in the recreational industry.

“This is detailed work that requires precision,” Oberle said. “Every adjustment matters when you are working toward these specific tolerances.”

The Custom Brush Division’s ability to pivot between heavy-duty agricultural tools and delicate aviation brushes has allowed Fuller to maintain a competitive edge in specialized manufacturing. By focusing on these high-stakes niches, the company ensures that its custom solutions meet the rigorous durability and performance requirements of industrial-grade applications.

“Our commercial cleaning line remains our foundation, but the Custom Brush Division represents our commitment to versatility and technical expertise,” said General Manager Joe Mann. “Employees like Steve Oberle bring decades of experience that allow us to deliver the level of detail our customers expect.”

Fuller Industries continues to expand its custom capabilities, leveraging its Great Bend-based facility to serve international markets across multiple industries.